GoPro, the videocamera maker favored by extreme athletes and everyday adventurers, said on Friday that it planned to go public.
Based in San Mateo, Calif., GoPro is one of a number of technology companies that are expected to test the public markets this year, following a string of successful offerings from Silicon Valley companies. And GoPro becomes the latest company to file for a “secret†I.P.O., joining the ranks cloud storage company Box, which began the process last month, and Twitter, which also filed for a confidential I.P.O., allowing the company to keep much of its operating information out of the public eye until shortly before shares begin to trade.
GoPro announced its plans in a brief statement:
SAN MATEO, Calif., Feb. 7, 2014 /PRNewswire/ â€" GoPro, Inc. announced today that it plans to conduct a registered initial public offering of its common stock. The offering is expected to commence after the SEC completes the review process initiated by GoPro’s confidential submission on Friday February 7, 2014 of its draft registration statement.
This announcement is being made pursuant to and in accordance with Rule 135 under the Securities Act of 1933. As required by Rule 135, this press release does not constitute an offer to sell or the solicitation of an offer to buy securities, and shall not constitute an offer, solicitation or sale in any jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of that jurisdiction.
